Insights . . . Expertise
Operating at the leading edge of the Digital World, we help clients innovate, grow and evolve their businesses, by leveraging insights into the key drivers and developments in 'innovation to commercialization'®.
Industry forecasts and digital innovations
Mobile and video traffic continues an upward trend, mobile commerce is growing, brand spend on sponsorship is projected to increase and tablets are breaking into the enterprise market . . . what's clear is that the digital industry is going from strength to strength.
Today's "Digital Elite" has become the world's most valuable audience . . . as and more time is spent consuming digital than offline media, with mobile being the number one channel . . . and mobile advertising adding real 'brand' value to cross-media campaigns.
Identifying innovation & growth opportunities
Industry consolidation throughout the value chain and intensifying competition is resulting in new players, partnerships and business models. Clarity of vision and early execution, can deliver significant first mover advantage for companies.
From 'mass media' to 'my media'
As media consumption becomes fragmented across multiple devices, from traditional television to smartphones and tablets, people increasingly seek personalised experiences: their content on their chosen devices when they want it.
From 'mass media' to 'my media'
As media consumption becomes fragmented across multiple devices, from traditional television to smartphones and tablets, people increasingly seek personalised experiences: their content on their chosen devices when they want it.
The world of smart is heating up
Whilst mobile commerce and advertising is driven by use of smart phones and tablets . . . content producers and advertisers continue to grapple with making their content fit these devices . . . but returns for those who achieve it can be great.
Get In Touch